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Video and Web

Video and Web

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  0800 158 3658
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Category Archives: Paid Advertising

Should You Bid on Your Own Business Name?

Video and Web
By Emma Peldon
Creative Director, Video & Web
September 2026 | Paid Advertising
 

Should you bid on your own business name? If somebody types your company name into Google, you have already done … Read more…


Related Topics

Google, google ads, pay per click, PPC
10 Places to Find Pay-Per-Click Keywords

10 Places to Find Pay-Per-Click Keywords

Video and Web
By Emma Peldon
Creative Director, Video & Web
August 2024 | Paid Advertising
 

Finding the right pay-per-click (PPC) keywords is essential for creating successful PPC campaigns. The effectiveness of your ads depends largely on selecting keywords that match your audience’s search intent and are relevant to your business.

Read more...

Related Topics

Keywords, PPC
Our Expert Guide To PPC Landing Pages

Our Expert Guide To PPC Landing Pages

Video and Web
By Emma Peldon
Creative Director, Video & Web
March 2024 | Paid Advertising
 

Our expert guide to PPC Landing pages will show you how to optimise your landing pages for maximum success and drive conversions.

Read more...

Related Topics

PPC
An In-depth Look at Common Pay-per-click Ad Formats and Strategies

Common Pay-per-click Ad Formats and Strategies

Video and Web
By Emma Peldon
Creative Director, Video & Web
January 2024 | Paid Advertising
 

We take an In-depth look at common Pay-per-click ad formats and strategies  that will revolutionise your marketing game.

Read more...

Related Topics

PPC

Factors That Determine the Cost of Paid Search

Video and Web
By Emma Peldon
Creative Director, Video & Web
August 2023 | Paid Advertising
 

In this blog post, we’ll walk you through 10 crucial factors that determine how much you’ll need to invest in your pay-per-click advertising. From keyword competition and ad quality to targeting options and industry trends, get ready to uncover the hidden gems that will revolutionize your PPC strategy.

Read more...

Related Topics

Keywords, PPC

The Importance of PPC Analytics

Video and Web
By Emma Peldon
Creative Director, Video & Web
March 2023 | Paid Advertising
 

Are you tired of investing in Pay-Per-Click (PPC) campaigns without seeing any significant results? Do you want to know why your digital marketing strategy fails to achieve its goals? Well, look no further!

Read more...

Related Topics

Analytics, Google, PPC

What Is PPC Keyword Research?

Video and Web
By Emma Peldon
Creative Director, Video & Web
November 2022 | Paid Advertising
 

 PPC keyword research can help you achieve higher rankings for your ad copy, make a more compelling case for your product or service in online marketing copy, find additional related products and services to advertise on search engines, get more website traffic and generate qualified leads.

Read more...

What is Pay Per Click (PPC)?

What is Pay Per Click (PPC)?

Video and Web
By Emma Peldon
Creative Director, Video & Web
February 2022 | Paid Advertising
 

Search engine advertising, or Pay Per Click (PPC) as it’s commonly referred to, is a form of online advertising that allows businesses to advertise their product or service directly to consumers searching for it through search engines.

Read more...

Related Topics

Google
Video and Web
Video & Web Ltd,
20-22 Wenlock Road,
London
N1 7GU
Tel: 020 7111 1644
Email: info@videoandweb.com
         

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Visibility

Conference & Event Video
Brand Story Video
Search Engine Optimisation (SEO)
Social Media
Brand Identity
Email Marketing
Pay-Per-Click Advertising

Support

Support Database
Server Status
Hosting Login
Client Project Hub
Webmail
Leave Feedback
Book a Meeting
Contact Us

Company

Company

About Us
Areas we Serve
Privacy & Cookie Policy
Website Terms of Use
Ethical Policy
Customer Reviews
Emma's Insights Newsletter
The Briefing Blog
Follow Us

Website & Content

Our Approach
Website Design
Content Marketing
Website Hosting
Website Maintenance
Domain Names

Visibility

Conference & Event Video
Brand Story Video
Search Engine Optimisation (SEO)
Social Media
Brand Identity
Email Marketing
Pay-Per-Click Advertising

Support

Support Database
Server Status
Hosting Login
Client Project Hub
Webmail
Leave Feedback
Book a Meeting
Contact Us

Video and Web

Video & Web Ltd,
20-22 Wenlock Road,
London
N1 7GU
Tel: 020 7111 1644
Email: info@videoandweb.com

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Video & Web Ltd, 20-22 Wenlock Road, London N1 7GU. Registered in England & Wales - Company Number: 09336282.
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