Video and Web

At Video & Web, we believe the work we create matters.

Websites, films, campaigns and digital marketing all help organisations reach people, shape opinions and influence decisions. We therefore believe we have a responsibility to think carefully about the businesses, products and causes our work helps to promote.

We know that a small business cannot change the world on its own. But we can choose where we apply our skills, and we can try to make choices that have a positive impact.

For that reason, we reserve the right to decline work that conflicts with our values.

We do not provide creative or marketing services for individuals or organisations involved in the manufacture or sale of weapons. The only thing we like to shoot around here is movies.

We embrace diversity and inclusion, and will not knowingly support organisations, campaigns or individuals whose purpose is to promote hatred, discrimination, intolerance or the deliberate division of people.

We are also reluctant to help promote products, services or business models that we believe cause significant harm, exploit vulnerable people or deliberately make people’s lives worse. This may include tobacco and nicotine products, exploitative financial or investment schemes, misleading health products, certain gambling-related businesses, timeshare schemes, or other products and services that we consider harmful or unethical.

We will not knowingly participate in marketing that is deliberately deceptive, manipulative or designed to mislead people.

Not every situation fits neatly into a category, so sometimes we simply have to make a judgement. We consider prospective projects individually and reserve the right to say no where we do not feel comfortable lending our name, skills or resources to them.

We are fortunate to be able to choose the work we do.

We encourage our clients to think about the choices they make too. None of us can fix everything, but collectively, the decisions we make about the businesses we support and the work we create can make a real difference.

Every positive choice counts — and together, those choices can help create a better world.