How to Display Your Web Address on Signs and Print. Do you want people to find your business faster once they arrive? Do you need more visibility for your brand? Then, you need to know how to display your web address on signs and print. It’s simple. Just follow these six tips.
Make your website easy to find.
The first thing you need to do to get people to your website is to make it easy to find. It can be anywhere from your business cards to your signage.
Keep it simple. You only need one way to get people to your website. Maybe it’s on your vehicle, signs, or business cards. Make sure people know how to get there.
Use a QR Code
You don’t have only to use a sign to display your web address. You can also use a QR Code. QR Codes have been around for a while but only recently have they become the go-to way of displaying a website.
The good thing about QR Codes is that they are more accessible. If a person has a phone, they can use it to scan the code. But, if they don’t have a phone, they can still read the code by looking at the QR Code sign.
QR codes are useful on leaflets and posters – this one points to the contact page on videoandweb.com
Write your web address on the side of your vehicle
If your business cards and information are the only things you have on the side of your vehicle, then you need to make an update. First, put your website address on the vehicle where everyone can see it.
It’s a good idea to do this during daylight hours. Since many people drive during the day, you will get more chances to catch their attention and make them visit your website.
Make sure people see your web address when you are working.
If you are using signage to display your website address, you need to make sure that people see it. one way you can do this is by putting your website address in front of people while you work on site.
Anyone in the building or plumbing trades can put up a site board while they are at work. Whenever we go on a shoot, we make sure that people know who is doing the filming by showing our web address on the camera positions.
Add your web address to posters.
If you are going to put up posters, make sure you put your website address on them too. People will likely leave those posters up near your business. If that happens, make sure you add your website address to the poster. This can help you get more eyes on your website.
Add your web address to business cards.
If you are going to print your business cards, make sure you have your website address on them. You might also consider having a QR Code on the back of your business cards.
This can help people get to your website. You can also find websites that will let you imprint your website address on business cards. This is a great way to get more eyes on your website.
Final Words
It is essential to have people see your website address and get them to visit it. That’s what will get them to find you and your business. And if they find you, they are more likely to come in.
Make sure you are doing both! By using a sign, a QR Code, or putting your website address on signs and posters, you will increase the chances of getting more customers.
Further Reading
Are your branding colours delivering the right message?
VideoandWeb.com